ár a könyvön:
Az eredeti ár (könyvre nyomtatott ár), a kiadó által ajánlott fogyasztói ár, amely megegyezik a bolti árral (bolti akció esetét kivéve).
8990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, abban az esetben az eredeti ár (könyvre nyomtatott ár) az érvényes, kivétel ez alól a boltban akciós könyvek.
ár a könyvön:
Az eredeti ár (könyvre nyomtatott ár), a kiadó által ajánlott fogyasztói ár, amely megegyezik a bolti árral (bolti akció esetét kivéve).
5999 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, abban az esetben az eredeti ár (könyvre nyomtatott ár) az érvényes, kivétel ez alól a boltban akciós könyvek.
eredeti ár:
A termék ára Líra Könyv Zrt.-nél, ami nem tartalmaz online kedvezményt.
990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, akkor az adott boltban lévő ár az irányadó.
eredeti ár:
A termék ára Líra Könyv Zrt.-nél, ami nem tartalmaz online kedvezményt.
990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, akkor az adott boltban lévő ár az irányadó.
ár a könyvön:
Az eredeti ár (könyvre nyomtatott ár), a kiadó által ajánlott fogyasztói ár, amely megegyezik a bolti árral (bolti akció esetét kivéve).
5490 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, abban az esetben az eredeti ár (könyvre nyomtatott ár) az érvényes, kivétel ez alól a boltban akciós könyvek.
ár a könyvön:
Az eredeti ár (könyvre nyomtatott ár), a kiadó által ajánlott fogyasztói ár, amely megegyezik a bolti árral (bolti akció esetét kivéve).
5990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, abban az esetben az eredeti ár (könyvre nyomtatott ár) az érvényes, kivétel ez alól a boltban akciós könyvek.
eredeti ár:
A termék ára Líra Könyv Zrt.-nél, ami nem tartalmaz online kedvezményt.
3990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, akkor az adott boltban lévő ár az irányadó.
ár a könyvön:
Az eredeti ár (könyvre nyomtatott ár), a kiadó által ajánlott fogyasztói ár, amely megegyezik a bolti árral (bolti akció esetét kivéve).
8990 Ft
online ár:
Webáruházunkban a termékek mellett feltüntetett fekete színű online ár csak internetes megrendelés esetén érvényes. Amennyiben a Líra bolthálózatunk valamelyikében kívánja megvásárolni a terméket, abban az esetben az eredeti ár (könyvre nyomtatott ár) az érvényes, kivétel ez alól a boltban akciós könyvek.
Shhh…. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today. The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent...
Geir Hønneland discusses some of the big questions in social science: What is identity? What is the role of identity and narrative in the study of international relations? The location is the Kola Peninsula, the most heavily militarized area of the world during the Cold War, now set to become...
'Moschella's analysis of the evolution of IMF policy with respect to capital market liberalization is first rate. Her work is both a sophisticated case study and a worthy wider contribution.' — Erik Jones, Resident Professor of European Studies, The Paul H. Nitze School of Advanced International...
Part of Palgrave's Modernism and... series, Modernism and Zionism explores the relationship between modernism and the Jewish national ideology, the Zionist movement, which was operative in all areas of Jewish art and culture.
Launching Operation Last Chance in 2002, Efraim Zuroff spearheaded a vast public campaign to locate and bring to justice the worst suspected Nazi criminals before ill health or death spare them from potential punishment. Zuroff's project yielded the names of over 520 previously unknown suspects in...
This major new text provides an authoritative introduction to all aspects of politics and policy in the European Union. Written in the author's inimitably accessible style, it brings the European Union to life, giving readers a sense of the color and flavor of European Union politics and its...
This book is about the ways that traditional cultural practices either change or persist in the face of social and economic development, whether the latter proceeds primarily from internal or external forces.
The quality of the peace arrived at via liberal peacebuilding approaches has been poor. The related statebuilding praxis has generally been unable to respond to its critics. What is at stake is a recognition of peacebuildings everyday political, social, economic, and cultural dynamics. This...
Iwrote Stop the Screaming in order to help parents better understand and resolve conflicts with their children and adolescents. Not abusive or violent, these are the conflicts that arise in the normál course of family life. They happen at any time or on any occasion-during play, at family meals,...
Lapélei szórtan foltosak. About the book: A top executive at one of the world's leading marketing firms analyzes the familiarity and strength of brands and establishes five steps towards increasing brand strength in a globalized world. Rapid advances in modern technology present companies...
In this book, an international panel of experts in TESOL address key questions about the teacher and learner experience posed in chapter 1 by a star researcher, very well known in the ELT field, Dick Allwright. Teachers' and students' own understandings of classroom dynamics are put centre-stage...
This highly accessible text provides a comprehensive overview of globalization and its consequences. Exploring the insights of a wide range of critical theorists, this book argues that debates about globalization cannot be divorced from struggles for emancipation or from the contradictory...
A lapélek szórtan foltosak. For over twenty years, Developments in British Politics volumes have provided accessible state- of-the-art coverage of key issues and changes. Developments 8 continues the same tradition but with a new editorial team as well as a new set of specially-commissioned...
A fedlap szélei kissé megkoptak. Mastering Accounting Skills is a clear explanatory text designed for beginners with no prior knowledge or experience of the discipline. Step-by-step illustrations enable students to gain a real understanding of the principles and procedures of book-keeping and...
Fedlapjai minimálisan kopottasak. This book considers the debate surrounding the Doha Development Agenda (DDA) currently being negotiated under the auspices of the World Trade Organization (WTO), using fifteen country studies, coupled with the global analysis, to draw general conclusions about the...
A borító halványan elszíneződött, szélei kissé kopottasak. Management and Organization: A Critical Text reveals a rethinking and reframing of the core issues at the heart of management studies. Keeping practice firmly in mind, this text provides a challenging yet accessible introduction for...
Chapter IWALL STREET AND ITS ROLEWall Street is the center of the financial machinery that makes the global econ-omy work. Though Wall Street exists physicallythe nexus of Wall and Broad, the location of the New York Stock Exchange (NYSE), within eyesight of the New York Federai Reserve, the...
This book refocuses thinking on how multinational enterprises (MNEs) can achieve a sustained contribution to European transition economies as these countries move from the processes of transformation into pursuit of more sustained development. The authors apply key aspects of recent work on the...
Sixten Korkman gives an overview of the economic policies and the economic policy regime of the EU, including EMU and the internal market. He provides analysis of policy issues in the light of economic theory and examines critically the rationale for policy intervention at the EU level. The book...
A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role. The broad coverage tackles the tough issues in the industry, and international case studies are used...
The richness of Africa’s heritage at times stands in stark contrast to the economic, health, political and societal challenges faced. Development is essential but in what forms? For whom? Following whose agendas? At what costs? This book explores how heritage can promote, secure, or undermine...
INTRODUCTION
Jonas Hoffmann and Ivan Coste-Maniere
What exactly do we mean by 'luxury'? Most of us are able to recognize a luxury product, but we are unable to define the specific characteristics that contribute to the concept of luxury. This is because our perception of luxury is individual;...
This new casebook on A Midsummer Night's Dream traces the response of critical theory to a play peculiarly informed by modern preoccupations: imagination, representation and power, sexual repression and subjective transformation, patriarchal society, class structures and the limits of language....
This book offers insights, knowledge and perspectives on Asian brands and branding as a strategic tool and provides a comprehensive framework for understanding Asian branding strategies and Asian brands, including success stories and challenges for future growth and strengths. The book includes...
Acknowledgements
I originally had the idea for this book while working on the Economic and Social Research Council's Research Capacity Building Network (RCBN). I would like to thank Chris Taylor and Stephen Gorard for their help and advice and the very useful discussions we had on the subject...
'Despite the recent explosion of approaches to the study of entrepreneurship, Paul Burns' boolc cuts to the essence of what entrepreneurship and small business are all about. Valuable for both students and entrepreneurs, its 'hands-on' nature helps encourage entrepreneurial skills and develops...
Preface
Another book about the events and aftermath of September 11 needs no justification. For years to come, if not decades, the 'war on terrorism' will be the defining paradigm in the struggle for global order. There are other and arguably more crucial issues in world historical terms - the...
Preface
The world of buying and merchandising in 1988 was very different to the one that exists today, but it did exist, and was the one that I joined in the April of that year. I learned quickly about the processes and activities of a busy buying office, the first being that it was very loud....